all stories

Channel 4 poaches Paramount’s £300m-plus TV ad sales business from Sky

Steady2 outlets reported this in 2 reports over 2 days
Tue, 15 September 2026Wed, 16 September 2026

What it is about

ParamountChannel 4SkyChannel 5ParamountomSkyja

Who published it, and when

original reportfirst to report
The Guardian World1 original report
tportal (Croatia)1 original report
15 Sept, 10:53over 21 hours16 Sept, 08:01

How it spread - 2 original reports

  1. Tue, 15 September 2026

    1 report
    • The Guardian World10:53first to report

      Exclusive: Move is a big boost for Channel 4, days after it announced it is to cut 340 jobs Business live – latest updates Channel 4 has poached the Channel 5 owner Paramount’s £300m-plus TV advertising sales business from Sky, in a huge boost days after the broadcaster announced it is to cut 340 jobs. The win is a big win for Channel 4, which relies on advertising for about 90% of its £1bn in revenues. Continue reading...

  2. Wed, 16 September 2026

    1 report
    • tportal (Croatia)08:01

      Britanski javni televizijski servis Channel 4 preuzet će od Skyja prodaju oglasa za Channel 5, u poslu vrijednom više od 300 milijuna funti godišnje. Vijest stiže samo nekoliko dana nakon što je Channel 4 najavio ukidanje 340 radnih mjesta, najveći val otkaza u svojoj povijesti

One email a week

The stories everytrace watched stay alive - how many independent outlets carried each one, and how long it lasted. No daily digest, no breaking-news alerts.